I have no faith in this 2.0 trend… and bubbles are made to be popped… A couple years ago in Austin at SxSW, I used to chat with the guys from wired, technorati, creative commons and other trendy kids about the importance of community driven websites and google’s business model. I was arguing for a [...]
Web 2.0: A (pretty dumb) way of thinking…
Ok, ok, here is a (complete) quote that everybody seems to use nowadays. “Web 2.0 is much more than just pasting a new user interface onto an old application. It’s a way of thinking, a new perspective on the entire business of software— from concept through delivery, from marketing through support.” Web 2.0 principles and [...]
Google on the block
This is in response to Google does it again… Ok, ok, let me tonic down my gin…. Don’t get me wrong… My problem with Google is what I call the Uninformed Customer model. – their business model involves getting as many users as possible and then sell co-lateral products (adwords) – network effects business model… [...]
Featured
September 11 2001, New York: The Day Social Media Was Born
Now that the frenzy has passed. I feel comfortable to publish these thoughts. This is my story and it can as well be yours. It’s been ten years since I...
The King Of The Web Conquers Social or Why Google Plus Rocks
Everybody is bitching about “Not another social network, I already have 5 to update”. Imagine having one social network that combines Twitter,...
Why We Put On Hold Our Local Small Business Social Media Service Offer
INTRO Until a couple months ago we (Rock&Social) run a very complex operation into the local small business sector. Our intention was to sign social media...
Towards a Consumer-Oriented Economy: Why Social Media Will Change Your Business With Or Without You
CORPORATIONS VS CONSUMERS Corporations are built around consumers. And naturally, consumers expect brands to revolve around them. However, many brands have...

