Octavian Mihai

Oh, the ignorance… SCIENCE AND ART In science there will never be a final theory. That is the founding premise of the scientific method. Science evolves in bursts or steps. The goal of science is to light up and understand reality. It is a process of unveiling and of deepening the realm of understanding. Every [...]

IMPROVE YOUR DECISION MAKING PROCESS In past posts, I tried to present two important introspective techniques for understanding the personal emotional and ideological context of a high-stress response. These techniques will improve your decision-making process. Since this is life, and not mathematics, when making decision one must be aware of: 1. Intellectual honesty Be conscious [...]

Synthesizer Last week I was reading Larry Light’s book about his time at McDonald’s and branding methods and insights he used in the turnaround. The following paragraph particularly resonated with me. “It is important to identify trends. They are ideas and concepts that happen around us and influence the way and manner in which we behave. Trends are valuable [...]

Many of you might know, I am obsessed with podcasts. Since the new iphone upgrade, my compulsion made me listen to them at 2x. Here is my current list. Look for them in iStore if you cannot find them on the links I provided. The Accidental Creativity with Tod Henry Ad Age in NY Big [...]