CONTEXT Ideological responses, high-stress situations, work environment, know yourself, personal management. INTENT This is the second post of a series I started about the value of our actions. I am exploring the intentions behind actions and issues we have when called to make high-stress and fast responses. This particular post analysis ideologically polluted responses. First post is [...]
Tag Archives: intention
My Hair Is A Bird: 2 Obvious Exercises To Detect Emotional Responses And Focus On Solutions
CONTEXT Emotional responses, high-stress situations, work environment, know yourself, personal management. INTENT This post is the first of a longer series I started to write about the value of our actions. I am exploring intentions behind actions and issues we have when called to make high-stress and fast responses. I am aware of terminology issues [...]
Exercises in marketing: About intentions, value, social media, beers and you
I was asked the following question during a seminar I gave a couple days ago. Consider this, a large public company is hurting. The board decides to invest in a marketing campaign. What is the best digital strategy? Strategies of Tactics Just to get this out of the way: there is no such thing as a digital [...]
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September 11 2001, New York: The Day Social Media Was Born
Now that the frenzy has passed. I feel comfortable to publish these thoughts. This is my story and it can as well be yours. It’s been ten years since I...
The King Of The Web Conquers Social or Why Google Plus Rocks
Everybody is bitching about “Not another social network, I already have 5 to update”. Imagine having one social network that combines Twitter,...
Why We Put On Hold Our Local Small Business Social Media Service Offer
INTRO Until a couple months ago we (Rock&Social) run a very complex operation into the local small business sector. Our intention was to sign social media...
Towards a Consumer-Oriented Economy: Why Social Media Will Change Your Business With Or Without You
CORPORATIONS VS CONSUMERS Corporations are built around consumers. And naturally, consumers expect brands to revolve around them. However, many brands have...
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