Obama runs a brilliant web campaign. Classic web 2.0 (whatever…) branding. Able to reach into the power of social networks for donations and preaching. Simple and direct message. No bullshit. Clear and exhaustive program… Walking the talk… This is to mention of a small error… that does not take into account the fact that most [...]
Tag Archives: design
About Good and Evil Design – The end of a debate
Let’s focus on the fine arts related design for a bit. We, humans, don’t get along with freedom very well. Or with evil as a matter of fact. Designers, whether you like it or not, if you are working in a corporation, you ARE doing commercial design. Period. There is a clear confusion between pure [...]
Now it's official: "Designers suck!"
And here comes Bruce Nassbaum saying out loud what most of us silently thought ( Are Designers The Enemy Of Design ). For the past 10 years, I have worked on a bunch of projects that won major interactive commercial design awards(CyberLions, SxSW, Communications Arts Magazine, CNMA, Webbys, etc). There are a couple of points [...]
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September 11 2001, New York: The Day Social Media Was Born
Now that the frenzy has passed. I feel comfortable to publish these thoughts. This is my story and it can as well be yours. It’s been ten years since I...
The King Of The Web Conquers Social or Why Google Plus Rocks
Everybody is bitching about “Not another social network, I already have 5 to update”. Imagine having one social network that combines Twitter,...
Why We Put On Hold Our Local Small Business Social Media Service Offer
INTRO Until a couple months ago we (Rock&Social) run a very complex operation into the local small business sector. Our intention was to sign social media...
Towards a Consumer-Oriented Economy: Why Social Media Will Change Your Business With Or Without You
CORPORATIONS VS CONSUMERS Corporations are built around consumers. And naturally, consumers expect brands to revolve around them. However, many brands have...
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